WATCH: Which contestants clash and who breaks down in The Apprentice episode 2?
The second week of The Apprentice continues tonight (Thursday), and emotions are running high as the candidates grow ever more hungry for Lord Alan Sugar’s investment.
This week’s task demands the business hungry entrepreneurs to create an advertising campaign for jeans. With the teams still divided into Boys vs. Girls, the candidates must create and pitch a brand, TV ad and billboard marketing strategy.
And it looks like a couple of hopefuls are starting to crack under the pressure.
Over on the girls team, the usually up-beat Jessica Cunningham finds herself in a bit of a pickle after turning up to the jeans photoshoot… without the jeans.
When Lord Sugar’s assistant, Karren Brady, bluntly asks Jessica how exactly they intend to create an advert for jeans without the item of clothing, the candidate suddenly becomes tearful and has to be told to go outside.
Meanwhile, things aren’t running so smoothly with the boys either.
The atmosphere becomes tense when Karthik Nagesan demands to play with the edit of the team’s TV advert without the rest of them.
“You won’t let me play it on my own, you scared?” he questions the project manager Mukai Noiri, before announcing: “I’m overruling you.”
And it isn’t long before the escalating debate soon develops into a shouting match, with Karthik yelling: “I’m going to tell you what I want to tell you and you have to listen!”
Wow. They seem to get more ludicrous each year, don’t they?
The competing teams will have to pull themselves together in order to escape Sugar’s firing line in the boardroom tonight. It’s still only early days, and surely the tensions are only going to get worse from here.
The Apprentice continues tonight (Thursday) at 9pm on BBC One.