Is this our first look at the John Lewis Christmas advert?
Two new teasers for John Lewis’ eagerly-awaited new Christmas advert are here.
Yesterday, we confirmed that the theme music for the advert would be a cover of Randy Newman’s “One Day I’ll Fly Away”, performed by the Vaults. The full advert is set to drop on Thursday, November 10.
The first new teaser gives us a clear hint as to who are protagonists will be in this year’s emotional advert, and it will be no surprise to anyone to see a young girl and an adorable dog apparently take centre stage.
— Bounce (@bouncing2016) November 7, 2016
The new video, which comes from a new Twitter account with the handle @bouncing2016, shows a girl bouncing happily on a space hopper while a dog looks on.
The second teaser follows much in the same vein, as the same girl is bouncing up and down on a sofa in front of a Christmas tree while her pooch watches adoringly.
— Bounce (@bouncing2016) November 8, 2016
In both videos, the scene ends with the hashtag #BounceBounce.
Christmas fans will remember that last year we got a sneak preview of the 2015 advert, titled Man on The Moon, a few days before courtesy of a mysterious Twitter account. The full advert featured one little girl’s attempts to send a Christmas gift to a lonely elderly man living on the moon. Despite its dubious grasp of science, it was an instant hit.
Could #BounceBounce be the official slogan for this year’s John Lewis advert? We hope so, because that dog is insanely cute.